Introducing

Lisa Deurer

Bestseller

GERMAN by DNA, with a New York City attitude

"It's the LD-13 studio. It’s where I am most happy. Wherever this studio is, the most important thing is that my hands are allowed to create and be creative"

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designer

Lisa Deurer is the Head of Design at LD-13, the fashion label she founded in New York City, where she leads a creative vision rooted in conceptual storytelling, experimental form, and innovative systems. Under her direction, LD-13 has presented its first solo show in Berlin and established a retail presence in New York.

Blending fashion, art, and ethics, Deurer’s work embodies a commitment to innovation and integrity—evident in LD-13’s drop-based retail system, heritage-breed woolen textiles developed in collaboration with American Woolen, and sculptural dresses crafted from bamboo. With a bold yet considered approach, she continues to shape LD-13 into a distinct and forward-thinking voice in contemporary fashion.